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Product Manager-AUS - Sydney, Australia - Monster Beverage Corporation
Description
The Product Manager will plan, implement, and execute the strategic direction of the brand across the dedicated region. Ensure structured alignment to the brand's marketing standards, objectives, strategies and philosophies. Responsible for creating, planning, managing and executing specific marketing events and programs that are articulated in the annual marketing plan, based on ownership of specific channels [i.e. Grocery, C&P, National Independents etc.
Essential Functions:
Work with wider marketing team to ensure connectivity and consistency across programming. Ability to highlight key pivot points in planning and development to optimize overall marketing output and delivery
Accountable for the marketing budget, aligned to specific program, as set in conjunction with Marketing Manager and HQ Marketing
Develop and maintain relationships with opinion leaders for the key image building scenes in sports and culture.
Ensure relationships remain professional to ensure rational decision making based on clear ROI.
Job Specifications:
Bachelor's Degree in the field of ‐‐ Marketing, Communications, or related field
Between 3‐5 years of experience in Brand Management
Between 3‐5 years of experience in Fast‐moving consumer goods (FMCG) brands, agency or brand
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