- Digital consumer product roadmap development and lifecycle management, from assessing market opportunities, customer needs analysis, input to solution design / development, managing the vision and implementing go to market plans.
- Evaluate the competitive landscape and utilize understanding of competitors.
- Develop digital product offering across multiple platforms and manage the distribution of these products through vendor partners.
- Revise and test concepts with existing and prospective customers.
- Own development of strategic partnerships and maximise these partners/vendors by working closely. Review viability of our commercial models and packaging.
- Monitor product adoption and use through data analysis and customer feedback.
- Track, monitor and ensure effective performance of the product including attainment of revenue and margin objectives.
- Manage product offerings to ensure new capabilities meet customer/market needs.
- Collect, analyse and interpret data to reach conclusions and/or present insights and findings to drive digital product lifecycle management decisions including enhancements and sunsetting.
- Significant experience (5+ years ideally) with digital marketing technologies and attributes.
- Proven digital product management experience including the building and management of digital audiences.
- Strong understanding of the digital martech, ad tech and digital identity ecosystem.
- Hands-on experience with Demand Side platforms, Customer Data Platforms
- Extensive knowledge of privacy compliant data solutions and operating with regulatory requirements.
- A calm, measured approach and ability to perform in a deadline driven environment.
- Track record of consistency in terms of focus and delivery.
- Excellent presentation, communication and interpersonal skills.
- Comfort and confidence influencing, managing and presenting to stakeholders at all levels.
- Examples of your successful achievements in the martech/adtech landscape. Demonstrated ability of taking advantage of market opportunity through intelligent, strategic digital product management.
- Established network in the digital industry across vendors, clients and suppliers.
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Product Manager - Docklands, Australia - Equifax
Description
Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you.
Are you a marketing technology focused Product Manager? Is your background and expertise in digital ecosystems, digital martech, or ad-tech? Working closely with our Head of Consumer Portfolio and Insights, a data-driven marketing SME, this opportunity offers huge scope to maximise capabilities and opportunities across multiple equifax business units. Utilising your expertise with external vendors, sales, delivery and our Tech teams, develop and drive the adoption and growth of our Digital Products and Solutions.
What you'll do
What experience you need
What could set you apart
We believe that when we're at our best, we can do our best. Equifax offers policies and programs that support our employees' financial and personal wellbeing with additional leave days, hybrid working environment, employee assistance program and organizational growth potential through our online learning platform with guided career tracks.
Are you ready to power your possible? Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference
Who is Equifax?
At Equifax, we believe knowledge drives progress. As a global data, analytics and technology company, we play an essential role in the global economy by helping employers, employees, financial institutions and government agencies make critical decisions with greater confidence.
We work to help create seamless and positive experiences during life's pivotal moments: applying for jobs or a mortgage, financing an education or buying a car. Our impact is real and to accomplish our goals we focus on nurturing our people for career advancement and their learning and development, supporting our next generation of leaders, maintaining an inclusive and diverse work environment, and regularly engaging and recognizing our employees. Regardless of location or role, the individual and collective work of our employees makes a difference and we are looking for talented team players to join us as we help people live their financial best.
Equifax is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
