Growth Marketer - Sydney, Australia - Humanitix Limited

Description

Humanitixis the world's first not-for-profit ticketing platform. We believe businesses that align profit with purpose can solve the world's biggest problems.

Since launching in 2016, we have grown exponentially, transformingover $6.5M of annoying booking fees into donations towards impact projects. Events we work with range from music and art festivals, conferences, galas, expos, workshops, schools and university events, you name it In 7 years, we have become the go-to platform for hosts to manage their events, sell tickets, and create impact through our philanthropic model. And the best part? We've only achieved 1% of what we know we're capable of.

We are a global business with offices in Sydney, Auckland, and Denver. At Humanitix, we celebrate the diversity of thought, perspective and expression, and we look for many different skills and abilities that can enhance Humanitix's offerings and our culture. So, even if you don't think you quite meet all the skills listed or tick all the boxes, we'd still love to hear from you

About the role

Looking to work on an amazing platform that has a real purpose? Come help disrupt the events industry and see your work create real change.

We are searching for a skilled individual who can design and manage exceptional digital marketing strategies using a range of technologies and across every step of the user lifecycle. As part of the Growth Team at Humanitix, you will work with our Head of Growth to increase our user base of hosts, build nurture campaigns that convert more sign-ups to active event hosts, and engage our network of ticket buyers to increase ticket sales for our event hosts.

As a small but growing team, you'll be ready to take initiative and work independently. You'll be hands-on with our paid search campaigns, build out relevant landing page content, and apply your technical skills to improve the way our marketing technologies are integrated. You'll also work closely with our brand, design and product teams to identify gaps and bridge solutions across teams.

About you

We are seeking a passionate individual who:

• Has proven experience in Performance Marketing,
• Experienced with key Digital Marketing platforms, including Google Ad Words, Google Analytics, Google Tag Manager, Meta and LinkedIn Business,
• Is data-driven and technically minded,
• Takes initiative and brings creativity to the role,
• Is ready to experiment with new digital marketing strategies and platforms,
• Is ready to identify where gaps exist in our strategy and champion solutions,
• Has an affinity for tinkering

A general understanding of organic marketing strategies is a bonus.

Key Responsibilities

Your key day-to-day responsibilities will include:

• Hands-on management and ownership of our paid search campaigns, designed to increase our customer base of event hosts across Australia, New Zealand, the US, Canada and the UK,
• Create and manage CMS landing pages to supplement our PPC campaigns,
• Build and experiment with email nurturing content, working with our product team to integrate relevant data points into our marketing platforms as needed,
• Collaborate with our Head of Brand & Communications and our design team to improve the content delivered via growth campaigns,
• Create lead-scoring strategies to deliver targeted content to prospective event hosts
• Develop and monitor analytics reporting using tools like Google Analytics and UserFlux,
• Experiment with platform-wide email and paid search campaigns to promote our hosts' events to prospective ticket buyers and boost ticket sales,
• Advocate for product and technical improvements to improve our web conversion rates,
• Identify geographically specific growth opportunities, such as specific verticals, and curate targeted campaigns for these opportunities.

As Humanitix enters a new phase of growth, this is an exciting opportunity to take advantage of an open playing field, implementing the technologies and strategies you've always wanted a reason to tinker with.

At Humanitix, you'll learn how to:

• Work hard. Play harder. And maintain a healthy balance.We celebrate great work ethic but also like to have fun. We recognise that there are only 24 hours in a day to split your time between your career, loved ones, passions, and pursuits outside of work.
• Make genuine connections by bringing your authentic self to work.Your colleagues can be your friends too, sometimes lifelong.
• Ask for forgiveness, not permission.We encourage experimentation and reward initiative. Have an idea so crazy you think it just might work? Go for it and share the results.
• Give and receive direct and constructive feedback. It may feel uncomfortable at first but a huge growth opportunity awaits.
• Ask for help and escalate issues.You are not expected to be a superhero.

Remuneration

• Salary range of $70-90k + superannuation
• Approximately $5,000 in additional tax benefits with salary packaging

Perks of being a Human @ Humanitix

• You get to be a part of a world-first global tech-charity that is pioneering a new model of compassionate capitalism, bringing together business and charity in the best way for 100% purpose.
• You'll rest easy with the knowledge that your day-to-day work is making a positive impact in the lives of Humanitix's beneficiaries.
• We trust you, we value your opinion, and foster a non-hierarchical culture.
• We offer a competitive salary plus salary packaging for additional tax benefits.
• You'll love our awesome office in the character-filled neighbourhood at The Rocks, Sydney.
• You get to contribute to our team culture and connect with like-minded human beings who are passionate about our mission and take pride in the work they do.
• You'll love our emphasis on social events that allow the team to connect outside of the office environment, like our annual off-site retreat as well as fun and quirky celebrations organised by the Vibe Tribe.

Our mission is tobring people together to inspire and invest in humanity,far beyond traditional corporate responsibility. Humanitix is anexperiment in compassionate capitalismand a new model for charity and business. Our ultimate vision is a world where all businesses, structures, and systems work in harmony with humanity to serve the best interests of all people and our Our mission is to bring people together to inspire and invest in humanity, far beyond traditional corporate responsibility. Humanitix is an experiment in compassionate capitalism and a new model for charity and business. Our ultimate vision is a world where all businesses, structures, and systems work in harmony with humanity to serve the best interests of all people and our planet.

Show up

We go all-in for our customers and for each other because we care about what we do. It also doesn't hurt to say "I love you". Try it.

Be bold

Think for yourself, say what you believe, and have the curiosity and courage to lead us further forward into new territory. Let's go.

Keep it weird

We celebrate humanity, thrive on individuality, and love all the ways we are different. Bring your true self to work* and be inclusive, open, and transparent.

*Shoes optional.

The world is not f*cked

Yep, it can be a lot better, but there's no future in giving up. We create a better world by choosing positivity, investing in humanity, and forging pathways to progress. Be humane.

To Apply:

In addition to your resume, please submit a short cover letter. Let your personality shine through in the cover letter and help us learn why you want to help empower the team, hosts and customers. What else are you passionate about? What about this job attracts you? Why will Humanitix change the world?

We make hiring decisions based on your experience, skills and passion.When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.