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    Media Coordinator - Sydney, Australia - Australian Broadcasting Corporation

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    Full time
    Description
    • Be a part of Australia's independent national broadcaster
    • Ultimo, Sydney: Convenient CBD location (near Central Station)/Hybrid work
    • Full Time, permanent role
    • $72K to $80K plus 15.4% Nominated Super

    About ABC Audiences

    ABC Audiences is made up of a passionate group of marketing, brand, creative, audience experience, UX and audience insights specialists who have audiences at the heart of all they do. They're responsible for leading the ABC's brand and audience strategies, acquiring and engaging audiences both within our broadcast and digital ecosystems and working collaboratively with partner divisions to lead an integrated approach to audience insights, branding, acquisition and retention strategies, and communication.

    About the Role

    We are looking for an emerging marketing candidate with experience in a media environment. You will support in coordinating campaigns to promote the full range of ABC content, products and services, across multiple platforms to new and existing audiences.

    In this role, you will also:

    • Coordinate material management and delivery of assets for all campaigns.
    • Contribute to the development of effective and measurable media plans in response to internal briefs, across both owned and paid media.
    • Support the implementation of owned and paid digital media campaigns to provide most effective outcomes in relation to campaign structure and results through the utilisation of best practice principles.
    • In collaboration with media planner, interpret platform data and web analytics to deliver accurate campaign reporting including budget management and tracking of media activity
    • Manage the tracking and reporting of offline and broadcast media including on air/placement checks/proof of postings.

    About You

    Your technical skills include the ability to use Microsoft Excel for reporting, and an understanding of Google Analytics, Facebook Business Manager and Google Marketing platforms and campaign management tools is desirable. Your skills and personal qualities will include:

    • Proficient in identifying, defining and solving issues relevant to role, with a level of autonomy.
    • Demonstrated experience or knowledge of working with online media environments such as paid social or display, with a sound understanding of digital performance metrics.
    • Proficient written and verbal communication skills and ability to deliver clear, concise communications in the appropriate style when responding to tasks.
    • Proven ability to foster effective relationships with internal and external stakeholders.

    For further details on the role and requirements, please refer to the full position description: MEDIA

    For further information on this position please contact Rachel Brown, Media Planning Lead via

    We are unable to accept email applications, please ensure that you submit your application via the online portal

    We respectfully request that Recruitment Agencies do not submit applications for this position.

    The ABC strives for diversity and inclusion in the workplace, and to promote a culture of opportunity. Through its services the ABC seeks to represent, connect and engage with all of the Australian community. In line with our focus on diversity, applications are strongly encouraged from Indigenous Australians, people from a range of cultural and linguistic backgrounds, people with disability and LGBTIQA+ individuals. The ABC also aims to achieve a gender-balanced workforce.

    For more information about working at the ABC, please feel free to explore our careers page at

    Applications Close: 11:55 pm, 7th May 2024.


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