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    Digital, Media - Melbourne, Australia - McCain Foods

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    Regular - Full time ​
    Description

    Position Title: Digital, Media & PR Executive

    Position Type: Regular - Full-Time ​

    Position Location: Melbourne

    Requisition ID: 29517

    At McCain Foods, we know the importance that food plays in people's lives - the power it has to uplift and bring people, families, businesses and communities together. Guided by our purpose to bring enjoyment to people's lives through great tasting food, we believe that working together with our teams, business and community partners will bring sustainable growth and positive change - today, tomorrow and for generations to come.

    We are looking for a Digital, Media and PR Executive to join our team Reporting to the Media Manager ANZ and working closely with the Brand Managers, this role will be suited to a result driven digital executive, with strong interpersonal and organisation skills, with a solid understanding of digital marketing and the digital media landscape.

    About the role

  • Support in developing, leading and implementing our AU & NZ digital media strategic vision
  • Play a leading role on paid media implementation
  • Responsible for day-to-day management of paid media campaigns
  • Ensure paid and social campaigns are delivered and service levels are met
  • Social media briefing development for agency partners
  • Support agency partners with campaign activation, optimisation, and reporting across paid media platforms
  • Work closely with Brand team members to facilitate paid media fulfilment requirements
  • Monitor performance metrics, targets and priorities for our brands
  • Stay up to date on industry trends, platform updates and paid and organic social best practice
  • About you

  • Experience with social content production, and influencers (desirable)
  • 3+ years relevant industry experience preferred (brand, agency or publisher side)
  • Experience setting, measuring and tracking campaign KPIs and reporting
  • Campaign and project budget management experience
  • Demonstrated ability to identify trends and insights, and optimize spend and performance based on the insights
  • Highly organised with excellent communication skills
  • Exceptional relationship building skills and problem-solving capabilities

  • What's in it for you?

  • Opportunity to be a part of a global iconic brand
  • Work with a fun and high performing marketing team
  • Pioneering, innovative and dedicated development programs
  • Flexible working through a hybrid model
  • If you're looking for your next challenge and want to get behind an organisation that celebrates real connections, then this is your role
    #LI-RS1



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