Trade Marketing Executive - Sydney, Australia - Lion Pty Ltd
Description
11 Mar 2024- Sydney, NSW, AUHere at Lion, we're going through an exciting period of change.We're transforming our approach to Innovation within our business, pivoting how we communicate and engage with our consumers, and building a best-practice marketing function and a high-growth culture We have a vision - it's bold and unique and we need talented people to bring it to life.
In July 2023, we created a stand-alone spirits division,_Four Corners Global Spirits,_ which combines Australia's best gin business Four Pillars Gin, and Australia's leading importer, marketer, and distributor of premium spirits - Vanguard Luxury Brands
We are currently on the lookout for a talented
Trade Marketing Executive to join our Spirits Marketing Team in Sydney on a
_12 -month Fixed Term Full Time contract_
A day in life
Working in a large trade marketing team of 5 and reporting to our Trade Marketing Leader, our collective purpose is to develop & deliver brilliant drinks initiatives that influence shoppers and drinkers whilst establishing strong partnerships with our customers.
- Develop and deliver exciting, impactful, insight-led trade marketing and shopper marketing campaigns across the Four Corners Spirits portfolio in both on-premise & retail environments.
- Collaborate with brand and sales teams to develop and implement activity that is in line with brand plans, ATL media plans and customer/channel strategies with clearly defined KPIs to measure against.
- Develop briefs and collaborate with external agencies and suppliers to deliver bestinclass trade and shopper marketing activities within budget and on time.
- Communicate effectively and efficiently to coordinate activity across a diverse range of customers and markets whilst ensuring that the brand principles are upheld at all times
- Conduct postcampaign evaluations to ensure Four Corners Spirits are striving to deliver continual improvement in efficiencies and ROI.
- Plan, prepare and support with the delivery of presentations required to sell in quarterly activity for field execution.
- Support Trade Marketing Leader with campaign budget management, calendar management, planning and execution.
- Continuously developing and identifying process improvement opportunities
What you will need from day one
- Excellent communication skills and ability to interact with stakeholders at all levels of the organisation.
- At least 2 years of trade marketing experience ideally in on and offpremise environments.
- A positive and proactive mindset that embraces a collaborative culture of learning and knowledge sharing.
- Experience working in hospitality, or a strong knowledge of the drinks industry will be highly regarded.
- Excellent project & time management skills and the ability to meet multiple deadlines.
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