Essencemediacom Associate Strategy Director - Sydney, Australia - EssenceMediaCom

EssenceMediaCom

Verified Company

Sydney, Australia

4 weeks ago

Posted by:

Olivia Brown

beBee Recruiter

Description

Hello. We are EssenceMediacom. GroupM's newest and largest agency, committed to delivering marketing breakthroughs for brands.

We have disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions.

Born out of two pioneering agencies, EssenceMediacom fuses Essence's performance, data, analytics, and creative technology DNA with MediaCom's scaled multichannel audience planning and strategic media expertise.

About the role
Our ambition is to be the most revered strategy team in Australia, if not the world.

The traditional, black box thinking approach doesn't cut it here So, we're looking for an Associate Strategy Director to constantly reimagine the way brands communicate with people.

They will develop and evangelise the brand's communications strategy with high organisation, collaboration, and agility, inspiring teammates to be bold and be active participants in the EssenceMediacom community.

What will make you stand out

Understanding how to determine where growth will come from business analytics and audience metrics to achieve objectives.
Creating audience personas using client and industry tools.
Create customer journeys and understanding the behaviour in the category (what, why, when, where and the influences)
Working collaboratively with creative agencies on under covering the 'problem' that comm's will address and the strategic solution.
Developing shaping principles and how connections will influence the desired outcome.
Working collaboratively in the agency to come up with innovative media solutions.
Cocreating the strategy with the planners and creating a metric and measurement plan.
Run occasional workshops and brainstorms (big and small). The head of strategy will train you on how to develop workshop plans and facilitation techniques.
Support new business pitches (with Head of Strategy and/or CSO).

More about you

A motivated and passionate media professional that strives to understand "why"
Can strike up conversation with the clients and media and talk the talk
Knows how to turn data and insights into a story
Can see communications, trends and solutions clearly
Understand how tools and technology can help tell a story
Keeps ahead of the industry news, knows what's new and shiny in market
A trusted advisor that can quickly understand the client's business needs and develop a solution
Loves to actively share POV on market and industry, both educating our clients and building trust
Numbers are a second language to you and you can translate between both fast, accurately and effectively.
Previous experience ideally in a strategy function, but also potentially a planning function
A creative spark And a desire to create famous work

What we can offer you