- Plan and use analytics and digital platform targeting / retargeting to accurately deliver marketing messages to audiences in line with the audience segmentation strategy.
- Draw insights from a range of data sources, including web analytics and platform data, to optimise activity across all digital channels during campaigns and to support future planning and optimisation efforts.
- Implement and optimise digital media campaigns across multiple platforms to provide effective outcomes through the utilisation of best practice principles.
- Monitor developments in digital marketing to inform and create testing plans across digital channels including ad copy, bidding, budget, audience targeting etc. to support future planning and optimisation efforts.
- In consultation with colleagues, lead the provision of timely and accurate campaign reporting, including budget management and performance against objectives
- Highly computer and technology literate, with considerable experience using digital marketing platforms such as Google Marketing Suite and Facebook Business Manager to drive campaign performance.
- Demonstrated experience in digital media measurement, adserving, tag management. Google Analytics an advantage and understanding of the technical implementation/constraints around use of event tracking highly desirable.
- Demonstrated considerable experience in the planning and execution of digital marketing campaigns, including the use of search, display, and social media advertising.
- Advanced capability in gathering relevant information / data and undertaking efficient and accurate reporting using Microsoft Excel.
- Excellent verbal communication skills with the ability to deliver clear, concise communications in the appropriate style when responding to tasks.
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Media Planner
Found in: Talent AU C2 - 2 days ago
Woolworths Group Limited Sydney, Australia Fixed-term Full timeAbout Woolworths Group · Woolworths Group is a food and everyday needs retailer united by the shared purpose of creating better experiences together for a better tomorrow. With more than 1,400 stores across its Woolworths Supermarkets, Countdown Supermarkets (New Zealand) and BI ...
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Connections Planning Manager
Found in: JobGet AU C2 - 3 days ago
Mindshare Sydney, AustraliaMindshare | Connections Planning Manager · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global opera ...
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Media Coordinator
Found in: Talent AU C2 - 2 days ago
abc Sydney, Australia Full timeAbout the Role · We are looking for an emerging marketing candidate with experience in a media environment. You will support in coordinating campaigns to promote the full range of ABC content, products and services, across multiple platforms to new and existing audiences. · In t ...
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Group Marketplace Director
Found in: Jobs Search AU C2 - 7 hours ago
Groupm Sydney, Australia Full timeBuying, Trading & Investment Sydney, Sydney Requisition ID:36181 As a Group Marketplace Director, you are to lead the overall delivery of high quality Investment plans, ensuring your team of talented Investment planners are using data, technology and tools to deliver best in clas ...
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OpenMind | Connections Planning Manager
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, AustraliaDescription · Position at GroupM GroupM GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global operat ...
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Mindshare | Connections Planning Manager
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, AustraliaDescription · Position at Mindshare GroupM GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global ope ...
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Connections Planning Manager
Found in: Talent AU C2 - 3 days ago
Mindshare Sydney, AustraliaGroupM GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leadin ...
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Connections Planning Manager
Found in: Talent AU C2 - 3 days ago
OpenMind Sydney, Australia Full timeDescription · Position at GroupM · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global oper ...
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OpenMind | Connections Planning Manager
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, Australia Full timeDescription · Position at GroupM · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global o ...
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OpenMind | Connections Planning Director
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, AustraliaDescription · Position at GroupM GroupM GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global operat ...
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Mindshare | Connections Planning Manager
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, Australia Full timeDescription · Position at Mindshare · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each glob ...
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Openmind | Connections Planning Director
Found in: Jobs Search AU C2 - 3 days ago
Groupm Pakistan Haymarket, Australia Full timeOpen Mind | Connections Planning DirectorComms & Strategic Planning Sydney, Sydney Requisition ID:36247 · Group M is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, Essence Mediacom and Wavemaker, as well as ...
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OpenMind | Connections Planning Director
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, Australia Full timeDescription · Position at GroupM · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global o ...
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Connections Planning Director
Found in: Talent AU C2 - 3 days ago
OpenMind Sydney, Australia Full timeDescription · Position at GroupM · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global oper ...
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Principal Town Planner
Found in: Talent AU C2 - 1 day ago
Tract New South Wales, Australia Full timeWho we are · Tract is a national planning and design practice specialising in town planning, urban design, landscape architecture and associated digital media. Our comprehensive planning and design services and the size of our practice provides the capacity to address projects of ...
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OpenMind | Performance Director
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, AustraliaDescription · Position at GroupM Nexus GroupM GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each global ...
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Performance Director
Found in: Talent AU C2 - 3 days ago
OpenMind Sydney, Australia Full timeDescription · Position at GroupM Nexus · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each globa ...
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OpenMind | Performance Director
Found in: Talent AU C2 - 3 days ago
GroupM Sydney, Australia Full timeDescription · Position at GroupM Nexus · GroupM · GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom and Wavemaker, as well as the programmatic digital media platform, Xaxis, each gl ...
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Demand Planner
Found in: Talent AU C2 - 3 days ago
AstraZeneca New South Wales, Australia Full timeDemand Planner · Do you have demand planning experience reviewing and challenging data and interpreting underlying assumptions to make recommendations? Would you like to apply your expertise and join an organisation that follows science and turns ideas into life-changing medicin ...
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Senior Market Modelling Analyst
Found in: Talent AU C2 - 3 days ago
Australian Energy Market Operator Sydney, Australia Full timeSenior Market Modelling Analyst · Department : System Design · Division : System Planning · Reference number : 11248 · AEMO at the Heart of Energy · AEMO is Australia's independent energy system and market operator and system planner. AEMO's purpose is to ensure safe, reliabl ...
Digital Media Planner - Sydney, Australia - abc
Description
About the Role
This is an exciting role where you will be managing the delivery of digital marketing campaigns across paid and owned platforms, to promote the discovery of ABC content, products and services to new and existing audiences. You will have a knack for data and analytics and an understanding of the importance of measurable media plans. Under limited direction the role will see you:
About You
You are a digital media wiz with an advanced ability to gather information, report accurately and be able to use the findings as the basis of decision making to drive performance. You will be both proactive and able to work independently and have the following skills;
