Marketing Specialist - Sydney, Australia - Chase Accounting Services

Description

The Marketing Specialist will be responsible for the following duties:

• Perform daily maintenance and updates on marketing platforms;
• Maintain and report marketing administration, advertising performance summary, online content activities, campaign analysis and competitor research to Director regularly;
• Optimise category and website pages based on seasonal promotion;
• Develop, expand and maintain cooperative relationships with our current business partners and best reflect our branding and target our key clients;
• Drive the development, performance, and profitability of the current range of business;
• Undertake market research of clients' preferences to discover current trends and identify new market trends;
• Execute tests, collect and analyse data, identify trends and insights to achieve maximum ROI in paid search campaigns;
• Forecast and create annual and monthly marketing budgets and plans;
• Plan, develop and implement on the marketing and promotional strategic plans and campaigns for our business and social media strategy with a keen focus on data and analytics to attract new clients;
• Maintaining and growing business with existing clients and business partners while also identifying and seeking new business opportunities to increase our sales and boost our profitability;
• Plan ahead and keep marketing calendar up to date with digital events and promotion management to maximise event participation including setting up, scheduling, and testing monthly promotions and events;
• Undertake business visits for marketing promotion purpose, including meeting new and existing business partners and clients locally and internationally.

For this position it is expected that you will possess the following qualifications and work experience:

• Must have Bachelor degree or above;
• Must be able to identify and qualify new business opportunities;
• Must have at least 2 years' working experience in a similar role;
• Must have excellent communication skills in both English and Mandarin;
• Must have deep understanding and high level of experience with marketing platforms and channels;
• Must have experience creating innovative digital marketing;
• Must be able to analyse data and feedback of marketing performance;
• Relationshipbuilding skills, the ability to interact well with a variety of people;
• The ability to work independently with mínimal supervision;
• A demonstrated ability to selfmotivate, prioritise effectively, and use resources efficiently;
• A demonstrated ability to problemsolve creatively and positively;
• Good practical knowledge of all Microsoft Office, including Excel, Word and PowerPoint;

Salary:
From $75,000.00 per year


Benefits:

• Professional development assistance

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Performance bonus

Work Authorisation:

• Australia (preferred)

Work Location:
On the road