Product Marketing Manager, Apps and Platforms - Sydney, Australia - Google

Google

Verified Company

Sydney, Australia

2 weeks ago

Posted by:

Olivia Brown

beBee Recruiter

Description

At Google, we have a vision of empowerment and equitable opportunity for all Aboriginal and Torres Strait Islander peoples and commit to building reconciliation through Google's technology, platforms and people and we welcome Indigenous applicants.

Please see our Reconciliation Action Plan for more information.

This is a fixed-term contract, ending Oct 2024. Applicants should have existing Australian work rights to be considered.

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
10 years of experience in consumer marketing, product marketing, or strategy.
Experience writing and executing against marketing strategies in a changing environment.
Experience delivering business impact and results.

Preferred qualifications:

Experience managing largescale campaigns and leading local creative development.
Ability to influence stakeholders and collaborate across multiple functions, and geographically dispersed teams to achieve shared goals and targets.
Ability to take initiative, provide breakthrough thinking and strategy.
Excellent organizational skills, with the ability to work on multiple projects simultaneously in a dynamic and constantly changing environment.

About the job:

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey.

From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base.

This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As Product Marketing Manager (PMM) for Apps and Platforms, your goal is to help Australians get the best Google experience on mobile through the Google App and Chrome Browser. You will report directly into the Head of Consumer Marketing, Apps and Platforms AUNZ, and lead the overarching crossproduct strategy.

Know the user. Know the magic. Connect the two.

At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways.

Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental.

And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities:

Own the Australian (AU) crossproduct GTM (Go-ToMarket) strategy for the Google App and Chrome Browser, ensuring complementary plans that deliver to the overarching business goal. Entails defining the target audience, key jobs to be done, success metrics, activity planning, and overarching measurement.
Understand the Australian user and the product magic. Drive consumer insights research to best understand our users to inform marketing plans and feed into global product roadmaps.
Work with the Google App and Chrome Browser PMMs to oversee campaign planning including media strategies, creative development, and building a robust learning agenda to inform future plans.
Own local business reviews and lead collaboration with our global and regional partners, to facilitate two way sharing on learnings and best practices regularly.
Manage a large marketing budget.

Google is proud to be an equal opportunity workplace and is an affirmative action employer.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law.

If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.