Marketing Manager - Perth, Australia - Bankwest

Bankwest
Bankwest
Verified Company
Perth, Australia

1 month ago

Olivia Brown

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Olivia Brown

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Description
Do work that matters

Bankwest has a rich heritage. We're proud to be part of the fabric of Australia with a strong culture built on local support. We've always been innovative, challenging convention and finding fresh ways to deliver for our customers.

With the support of a strong partner in CBA, we share a belief in the value of our brand, our potential for growth and a big aspirational vision.

If you are an experienced Marketer with an ambition to develop national marketing campaigns for a highly-regarded, national brand with ambitious goals, then this could be the role for you

See yourself in our team


The Customer, Marketing and Communication (CMC) division's purpose is to attract and retain customers through experiences that are not only simple and effective, but also informed by strategy and insight.


The Marketing Communication Team which sits within the CMC division - develops and delivers compelling customer communications and marketing outcomes targeted at specific target audience segments, to support business goals.

This particular role will provide primary support to the Home Buying Team who are focused on driving growth, engagement and retention with Home Owners however at times will be required to pick up key project work.

Your impact and contribution

  • Support the development and implementation of marketing initiatives
  • Liaise with external creative and media agency teams to deliver agreed marketing plans
  • Create and implement marketing initiatives for maximum impact and the greatest business results.
  • Work collaboratively with internal stakeholders to ensure organisational alignment, minimise risk and optimise campaign effectiveness.
  • Monitor, analyse and report on performance, identifying ways to optimise performance and shape future activity. Budget management associated with marketing outcome delivery.
We'd love to hear from people who have

  • Minimum 5 years experience within Marketing
  • Experience developing customer propositions using customer insights, channel knowledge, performance history and competitor activity.
  • Experience in campaign delivery, spanning both traditional and digital media.
  • Ability to confidently take an integrated approach across all aspects of the marketing mix to deliver the right outcome to market/target audience/consumers.
  • Exceptional communication skills with the ability to engage with stakeholders across all levels
  • A passion and curiosity to do things better and easier not only for our customers but internally with our teams.
  • A genuine interest and ambition to join Bankwest to develop their marketing career
  • Tertiary marketing qualifications or equivalent.
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Advertising End Date: 27/11/2023
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