Marketing Manager - Haymarket, Australia - Accent Group

Accent Group

Verified Company

Haymarket, Australia

1 week ago

Posted by:

Olivia Brown

beBee Recruiter

Description

Part of the Accent Portfolio of brands,Glue Store is the original 'House of Brands' premium retailer.

We exist to deliver on-trend clothing, shoes and accessories from an aspirational brand assortment that empowers individuals to be fashion leaders and live their lifestyle.

We do this by curating the ultimate edit of global street, fashion and sports culture and brands designed to fire up and inspire individual style.

Which means more styles for you to create your you. Mix, match or blend - the choice is yours. The style is yours. The style is you.

Why Join Glue?

Generous employee discounts across all our brands & sub brands across Accent Group
Supportive team environment with growth opportunities
Being part of a growing business during an exciting phase of growth
State of the Art Office located in the heart of Sydney in Haymarket NSW

About the role:

The amazing opportunity has come up for a Marketing Manager to join our amazing Glue marketing team. The role will be responsible for developing and championing our brand externally and internally. We are looking for someone with vision, drive and a passion all things fashion.
Your customer is Culturally aware individuals, with a strong sense of style.

They are worldly, confident and brand obsessed they shops to feel connected to their lifestyle - you should be too.

Key focus areas are the leading the brand & content marketing strategies across all channels, online and offline.

Your key responsibilities will include:

Work collaboratively with the content team to develop 360 campaigns with consistent execution through all channels
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Ownership of Strategic Marketing Planning including brand strategy, brand vision and proposition
Build and manage the marketing calendar across 2 countries (AU+NZ) and ensure it aligns with key business objectives
Developing the media approach with the relevant media agency to align with campaign and brand objectives
Lead the PR/Influencer and communications strategy for the organisation, building on a proactive and reactive approach
Build on current and future partnerships across branding and product to drive awareness in market
Develop, integrate, and drive marketing plans with a focus on brand and acquisition strategies
Develop and lead the social media strategy, ensuring that content creation is in line with the brand direction
Ensure that the Glue Store and In House brands are evolving and staying relevant to our core consumer
Analysing data regarding fashion trends and predicting future consumer trends.
Growing our customer base, increasing retention, and enhancing the customer experience across all channels
Manage key stake holder relationships, both internally and externally

To succeed in this role, you will need to have:

Demonstrated minimum 3-5 years experience in a similar role
Demonstrated ability in a highvolume retail industry.
Degree in a related discipline (prefer but on essential)
Ability to interpret global guidelines with a local lens.
Up to date with environmentally friendly Print and POP tactics.
Agency Management skills
Good presentation skills
People leadership experience
IT Skills: Microsoft office (Very good), Adobe suite (highly regarded).
Affiliation with Accent Group Core values and "Make It Happen" attitude.

At Accent Group Limited we are committed to creating an inclusive workplace that promotes and values diversity and inclusion.

We believe in the diversity of our people across age, gender, identity, race, sexual orientation, ethnicity, physical and mental ability.

We strive on creating an equal employment environment where everyone from any background can be themselves. The Accent Group acknowledges, and pays respect, to the Traditional Owners and ongoing custodians of the land. The Aboriginal and Torres Strait Islander and Maori people