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Parramatta

    Trade Marketing Lead - Parramatta, Australia - Stopgap

    Stopgap
    Stopgap Parramatta, Australia

    4 days ago

    Default job background
    Full time
    Description

    THE COMPANY:

    Our client is a global company that offers electronic products for home, office and industrial use. They are looking for a Trade Marketing Lead to join their growing team.

    THE ROLE:

    Reporting to the Marketing & Communications Manager, the main responsibilities include the following:

    • Liaise with local sales on how best to support growth and retention through channel/trade and customer lead generation campaigns in local markets
    • Build a strong relationship with partners, and create individual marketing plans with key partners, while ensuring all partners are informed, engaged and excited about product launches, brand and collaboration
    • Ensure Marketing material & campaigns are implemented and rolled out in the channel with the needed local adaption (translation, promotion, product focus etc)
    • Supporting the sales funnel with trade activities like: events, trade shows, POS collateral, seasonal promotions etc.
    • Ensure ROI on channel initiatives are continuously improved and evaluated, and solid reporting attained from partners on activities
    • Be the brand ambassador in the channel, ensuring material developed by partners is according to brand guidelines
    • Manage all dealer development request
    • Assist on graphic design activities as and when needed
    • Execution of local agreed marketing budgets for channel & trade

    YOU:

    • The ideal candidate will hold a minimum of 4+ years experience within a trade/channel marketing role
    • You will have gained prior experience accelerating relationships with partners
    • A naturally inquisitive mindset, you will be solutions and results oriented with an ability to grasp the bigger picture and formulate a plan of attack
    • A positive attitude and a collaborative approach, together with the ability to challenge and be challenged, as this will set you up for success
    • Excellent communication skills – both written and verbal
    • Strong attention to detail and the ability to multi-task is a must
    • Have experience managing stakeholders at all levels

    If you are a Trade/Channel marketer looking for your next step then we look forward to hearing from you.

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