Senior Product Marketing Manager, AI and Data Products - Sydney, Australia - Salesforce, Inc.

Description

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Senior Product Marketing Manager, AI and Data Products - Asia Pacific (APAC) page is loaded

Senior Product Marketing Manager, AI and Data Products - Asia Pacific (APAC)

Apply remote type Office - Flexible locations Australia - Sydney time type Full time posted on Posted Yesterday job requisition id JR247539

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Job Category

Marketing & Communications

Job Details

About Salesforce

We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place.

At Salesforce, our Product Marketers are storytellers, crafting inspirational narratives and delivering ground-breaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, sales pipeline, and ultimately, new customers.

We are seeking a creative, motivated Senior Product Marketing Manager to drive and deliver innovative product marketing for our AI and Data Products in the APAC market. In this role, you will be responsible for working cross-functionally with marketing, sales, and product teams to create messaging, positioning, content, events, and enablement tailored to our customers and prospects in the APAC Region.

Responsibilities & Impact:

• Lead the strategy and execution (e.g. core value proposition and GTM) for AI and Data Products in APAC
• Consolidate and drive success across our APAC Cloud & industry-focused programs into coordinated motions to help fuel the sales pipeline, close deals, and deliver growth in the region
• Operationalize our internal communication to APAC stakeholders e.g. Sales, Marketing, CSG and more
• Develop repeatable, scalable processes to better train sales teams in the region, and drive always-on sales plays and programs
• Build consensus, alignment, and engagement across HQ and local Product Marketing, HQ Product Management, Sales, Campaigns, Creative, Pricing Strategy, and Customer Success in APAC
• Lead messaging and positioning strategy and execution for target personas in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams
• Manage Analyst and Public Relations for our AI and Data Products in APAC
• Oversee the management of AI and Data customer stories, from internal deal win through to external public story promotion
• Identify and pursue strategic initiatives to accelerate APAC AI and Data technology adoption

Required Skills:

• Strong background in product marketing, industry marketing, or corporate marketing, preferably with experience in the APAC market
• Exceptional communication skills, both written and verbal, with the ability to adapt messaging for different regional audiences.
• Ability to strategize and craft compelling messaging for our AI and Data Products, using HQ template as a base
• Drive hands-on tactical execution
• Pick up and lead new projects even in the face of ambiguity

Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)

Preferred Skills:

• Expertise in Salesforce products and/or other SaaS and B2B technology platforms
• Experimentation with AI Products
• Ability to inspire optimism, fun, and the desire to always be learning
• A natural collaborator
• Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity

Benefits & Perks:
We have a public-facing website that explains our various benefits, including wellbeing reimbursement, generous parental leave, adoption assistance, fertility benefits, and more. Visit for the full breakdown

At Salesforce we encourage applications from Aboriginal and Torres Strait Islander peoples. Salesforce Australia is committed to walking together with the Traditional Custodians of this land, Australia's First Nations peoples, as we forge a path to reconciliation. Please see our Reconciliation Action Plan for more information

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Salesforce welcomes all.

About Us

We're Salesforce, the Customer Company, inspiring the future of business with AI + Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place.

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