Pr Account Coordinator - Melbourne, Australia - Creative Natives

Creative Natives

Verified Company

Melbourne, Australia

3 days ago

Posted by:

Olivia Brown

beBee Recruiter

Description

Our client is a micro-communications sport & lifestyle agency, dedicated to delivering first class campaigns and exceptional results. They are creative, bold, detail-oriented and results-driven.

It's in their DNA to over-achieve and ensure our client's brand or service cuts through the noise and makes an impact.

They are specialists in sport, hospitality and technology industries and looking for a highly engaged and motivated Account Coordinator or Executive to join the team.

What you will be doing:

Media Liaison; Point of contact, relationship management, work collaboratively and confidently with media to pitch and develop stories and angles in a cross section of print, broadcast and online media.
Proactively seek and identify PR opportunities to go above and beyond coverage of the clientagreed project/campaign KPIs.
Together with the Director, develop interview briefings, press releases, personalised pitches, talent briefs, event run sheets and Q&A's etc. Collaborate with the wider team on brainstorms and creative copywriting.
A strong eye in sourcing and identifying relevant sport and lifestyle and influencer talent that is brandfit. This includes briefing, negotiations, relationship building, programme management and reporting.
Support Director with the integrated campaigns, events and activations and admin.
Prepare regular status and contact reports for clients.
Plan and support events ranging from photo calls, press conferences, community events, training days etc. on behalf of applicable clients.
Media Kits: Research and assemble media kits and packaging that grab attention.
Track, monitor and measure the effectiveness of a campaign and prepare wrap reports.
Continue to update media and influencer contact lists
Sports and lifestyle media and influencer knowledge and experience
Media relationships across sport, fitness and general news/ broadcast.
Excellent writing, communication and social media skills/understanding.
Minimum of 1+ years PR agency or inhouse experience
Highly organised with a rigorous attention to detail.
A real "can do", gogetter attitude.
Sydneybased preferably with the ability to work from home and independently.