Media Specialist - Sydney, Australia - Ethos BeathChapman
Description
Job Details:
Location
Sydney
Salary
$120000 per annum
Job Type
Permanent
Ref
BH-180186
Contact
Josh Sharpe
Posted
about 2 hours ago
Perks:
- Sydney based Hybrid Work From Home Model
- Extensive support for internal marketing and data anlytics teams
- True work life balance
- Private health insurance, flexible working arrangements, 18 weeks parental leave, mental health & well being programs, and discounts on their suite of products.
About the role:
- The Paid Media Specialist will lead the roll out of campaigns related to the businesses suite of products and channels
- They will be responsible for managing the digital strategy, implementation, and measurement of campaigns across product portfolio.
- They will also work with stakeholders to identify and test data enhancements and audience segmentation initiatives.
- Work with Meta and Google Analytics platforms and conduct competitor analysis
- Stay on top of the latest platform updates and trends
About you:
- You should have 35 years of experience in digital marketing, campaign planning, monitoring, and optimisation.
- You should have a strong understanding of performance marketing in addition to experience in paid search and paid social.
- You should be proficient in tech platforms such as the Google stack (SA360, DV360, CM360), Facebook Ads Manager, and Adobe Advertising Cloud.
- You should have excellent optimisational abilities, attention to detail, and project management skills.
- You should be able to think independently and initiate suggestions for improvement.
- You should have strong written and verbal communication skills.
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