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    SEO Executive - Sydney, Australia - Havas Media AG

    Havas Media AG
    Havas Media AG Sydney, Australia

    Found in: Talent AU C2 - 6 days ago

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    Description

    SEO Executive

    THE ROLE

    Havas Media Australia's Sydney team is on the look-out for a talented SEO Executive to join our rapidly expanding media team. You will ideally have some experience in a digital/media environment, ideally in SEO. You will be mentored and trained in SEO by more senior team members, so a passion and willingness to learn and grow will be essential.

    The SEO Executive is responsible for achieving organic search results through a performance lead content strategy. The SEO Executive will assist with the creation, implementation and ongoing optimisation of content for a range of clients, assisted by Havas Media's SEO technology platforms to ensure best practice is always in place.

    The role requires excellent copywriting skills, as well as some knowledge and experience in SEO. You will help maintain quality and standards across advanced content optimisations for a range of clients. The SEO Executive will need to demonstrate effectiveness and drive in prioritising tasks, managing workload and ensuring value in delivery. Communication, relationship management and other client facing skillsets will be important skillsets for this role.

    The successful applicant will work with other SEO specialists to ensure successful delivery of holistic organic search activities. As such, interest and capacity to understand technical and link building elements of SEO are essential, as well as proactivity in providing actionable recommendations and producing result generating work.

    The role requires enthusiasm for driving results, a collaborative mindset, and a desire to constantly evolve our approach to drive meaningful growth for clients.

    Day to day, your role will involve the following core responsibilities:

  • Creating professionally written, keyword optimised landing page copy
  • Discovering and writing to behavioural insights to improve site engagement
  • Optimising images for descriptive, keyword-led file names, alt tags – while ensuring image quality and compression
  • Develop and improve client facing templates
  • Monitor competitor content activities
  • Support the team with technical and link-building activities when required
  • Optimise performance content and on-page recommendations
  • Keep on top of content trends and recommend application to client activities
  • Monitor success of optimised content via Google Analytics & other reporting tools
  • Local SEO campaign experience is advantages
  • Proactively find and recommend effective SEO solutions to your manager

    • To succeed in this role, you will ideally have/be:

  • Team player to ensure that you can build and work across number of internal & external stakeholders harmoniously
  • Experience in media/digital, ideally in SEO
  • Good understanding of the operational approach of digital marketing campaigns outside of SEO
  • Ability to update websites via CMS
  • Excellent written and verbal communication and presentation skills
  • Solid interpersonal and teamwork abilities
  • Ability to build a nd strengthen client relationships
  • Demonstrable critical thinking and problem-solving abilities
  • Strong analytical abilities

    • ABOUT US

    At Havas Media, we invest in media that matters. We understand where to find the most meaningful media using our unique Mx system. We build a Media Experience (Mx) that connects a client with their target audience – in the context of where they are, through the content they pay attention to.

    The Mx System creates value for our clients by turning consumer intelligence into clear growth targets, aligning stakeholders and KPIs through the custom Mx Brief, and measuring the impact of rich and respectful media experiences. Because we believe that more meaningful media can help build more meaningful brands.

    We live on Harrington St, Sydney along with the Havas Village. The Village is designed to create meaningful connections between people and brands through creativity, media and innovation. As part of the Village, we are able to seamlessly integrate media, creative, PR and digital to bring more efficient and effective outcomes for our clients.

    We are part of the Havas Group which is the fifth largest marketing communications group in the world, with 20,000 staff operating in 100 countries.

    What sets Havas Media apart from other agencies is the importance we place on our culture and our people. We are a passionate bunch and take great pride in the work we produce, but we also care about enjoying ourselves along the way, being respectful to one another, and sharing a common goal – to be the best agency you will ever work at

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