Subscriptions Campaign Executive - Sydney, Australia - Are Media

Are Media

Verified Company

Sydney, Australia

2 weeks ago

Posted by:

Olivia Brown

beBee Recruiter

Description

Job no: 499850

Work type:
permanent full time

Location:
Sydney

Categories:
Marketing

Who Are We?
Are Media is Australia's leading omnichannel content company for women.

Every day we influence, inform, inspire, and connect with _6 in 10_ Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events and experiences.

Our brands include _The Australian Women's Weekly, Better Homes & Gardens, Woman's Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE_.

Through our Change AREgenda we drive meaningful and positive change for women

Are Media employs Australia's best content creation talent and we are proud that our greatest strength is our people.

Why Are Media?
Join Australia's leading content company for women and be part of an inspiring, creative and collaborative team.

We offer excellent people programs including:

A day of leave for your birthday,
4 days of volunteering leave each year,
An inclusive parental leave program that supports all parents, families & carers,
FREE digital access to all our titles, and
Our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more).

We support flexible ways of working through our Activity Based Working (ABW) model.

We encourage a balance of working in the office and remotely and we believe this enables our people to do their best work.

About the role

The Subscriptions Campaign Executive is responsible for the implementation of the subscription marketing strategies for acquisition and retention across Are Media as well as the Magshop commerce digital marketing strategy across all platforms.

The role reports directly to the Senior Subscriptions Marketing Manager with a key focus is to drive revenue, manage costs, increase profitability and grow & retain customer base.

The role is also responsible for collaborating with cross-functional partners to manage campaign activity, budgets, reporting, analysis, logistics and administration.

Duties

Implement, maintain & monitor live campaigns for both acquisition & retention activity, including crosscollaboration with relevant parties in the business.
Working with third party stakeholders and commercial clients to negotiate strategic alliances and contra deals for promotional activity.
Report on multichannel A&R promotional activity on a daily basis.
Execute membershipdriving initiatives to increase brand retention.

Skills and experience

Strong marketing experience and mindset, with knowledge of audience development and userexperience.
Strong digital marketing skills with knowledge of SEM, SEO, programmatic marketing tools and tactics.

Please and send your CV via the link.

Advertised: 19 Feb 2024 AUS Eastern Daylight Time

Applications close: 15 Mar 2024 AUS Eastern Daylight Time