Digital Sales and Marketing Manager - City of Port Phillip, Australia - Belgravia Group

Description

Digital & Search Marketing (Marketing & Communications)

• Supportive teams and flexible workplace
• Great Salary $130k - $155k plus superannuation, + great benefits

Our Company

Sports Community is part of the Belgravia Health and Leisure Group (BHLG) and is the fastest growing sports/leisure organisation in Australia. BHLG is comprised of multiple business, our core areas of business include health clubs, tourism, wellness, destination spa reports, golf, aquatic and sporting venues in 250 locations across Australia and New Zealand (and expanding) We are in an exciting period of growth and looking for talented people to assist with taking our organisation into the future.

Sports Community is a leading online platform dedicated to empowering sports clubs and their volunteers through the provision of a wide range of services, educational content, networking opportunities, and access to essential tools and resources.

We are also a trusted partner of Australian sports bodies and all levels of government. We provide services such as sports consulting, accounting, HR and payroll services and sports delivery in schools.

The Role

We are seeking a highly skilled Digital Sales and Marketing Manager to join our team and lead the development and implementation of our digital marketing strategy. The successful candidate will be responsible for driving significant growth in website traffic, social media presence, email database numbers, and engagement levels and have responsibility for achieving digital sales targets and B2B lead generation.

Someone to take ownership of this division and isn't scared to roll their sleeves up with a strategic, hands-on approach. The company is culture driven and fosters growth and development in employees.

The Digital Sales and Marketing Manager will develop, coordinate, and execute the company's marketing plans, campaigns and strategies. The role will be responsible for lead generation, influencing sales growth and customer retention.

Key Responsibilities

• Develop and execute a comprehensive digital marketing strategy aimed at significantly increasing traffic to
• Implement strategies to dramatically enhance social media presence across relevant platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Create and manage paid social and digital media strategies to drive sales of sports delivery programs and Sports Community products and services.
• Expand and nurture our email subscriber base through innovative campaigns and initiatives, focusing on increasing engagement and conversion rates.
• Collaborate with cross-functional teams to optimize website content and user experience, ensuring alignment with marketing objectives and maximizing conversion opportunities.
• Utilize data-driven insights to continuously refine and optimize digital marketing campaigns, leveraging analytics tools to monitor performance and identify areas for improvement.
• Lead and mentor a small digital marketing team, providing guidance and support to drive excellence in execution and achieve ambitious targets.
• Drive sales growth through effective digital marketing strategies, with a focus on both direct-to-consumer and B2B channels.
• Stay abreast of industry trends and best practices in digital marketing, identifying opportunities for innovation and competitive advantage.

The ideal candidate

• Bachelor's degree in Marketing, Business, or related field;
• Proven track record of success in developing and implementing digital sales and marketing strategies that drive significant growth in website traffic, social media engagement, and email database numbers.

If you are a passionate person who realises the tremendous opportunity that this role offers and want to utilise your skills and passion in a dynamic health and wellness brand, we want to hear from you

Belgravia Leisure is a place where we can all be ourselves and succeed on merit. We encourage applications from Aboriginal and Torres Strait Islander people, LGBTQIA+ people, people from culturally and linguistically diverse backgrounds and people with a disability. We're happy to adjust our recruitment process to support accessibility needs - reach out to us at

Your application will include the following questions:

Which of the following statements best describes your right to work in Australia?

Do you have a current Police Check (National Police Certificate) for employment?

Do you have a current Working With Children (WWC) Check?

Make a real difference in your community

Are you passionate about health, wellness and connecting the community to leisure? Turn your passion into your career

Why join Belgravia Leisure?

As a member of Australia's largest commercial operator of aquatic and leisure facilities, our employees have access to an extensive range of career options, opportunities for career progression at any of our centres, family-friendly workplaces and the chance to make a difference in their community.

Source: This is an extract from the company's own website.

Make a real difference in your community

Are you passionate about health, wellness and connecting the community to leisure? Turn your passion into your career

Why join Belgravia Leisure?

As a member of Australia's largest commercial operator of aquatic and leisure facilities, our employees have access to an extensive range of career options, opportunities for career progression at any of our centres, family-friendly workplaces and the chance to make a difference in their community.

Source: This is an extract from the company's own website.

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