marketing specialist - brand experience - Sydney - beBeeShopper

    beBeeShopper
    beBeeShopper Sydney

    2 weeks ago

    Full time

    Job title: Shopper Marketing Executive

    Description

    Key Responsibilities

    • This role delivers brand and shopper marketing activities making sure our brands are selected at the point of purchase (both digital and physical). It ensures that brand and portfolio strategy comes to life with our retail partners.

    This includes:

    1. Developing executional pieces, including both digital and physical point-of-sale material for consumer campaigns;
    2. Owning the translation of ATL campaign through instore environment using insights & data analysis provided by Category team members;
    3. Maintaining clear change in behaviour articulated with success metrics identified.

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