- Evaluate, implement, and manage marketing technology MRM, DAM workflow tools (via other Tribes/CoEs), and other relevant platforms
- Support the implementation of best practices and standardised procedures for campaign planning, execution, and measurement
- Work closely with other CoE/Tribes to align marketing efforts with overall business objectives. Foster strong communication and collaboration with MBSR to ensure seamless coordination across teams
- Support and provide guidance to the business and key stakeholders to proactively develop, manage and maintain a best practice compliance framework, and enhancing systems and processes to ensure that ING is compliant by desire and design
- Oversee the utilisation and optimisation of the MRM and DAM platforms. Ensure efficient asset creation, storage, distribution, and tracking, enhancing the IBALs marketing capabilities and brand consistency
- Project management including forward-looking business planning including familiarity with agile project management
- Experience in managing complex projects related to uplifting technology (digital transformations), process (quality assurance), and /or risk management
- Experience in building journey flows, process mapping and document writing
- Experience leading and delivering complex projects with multiple stakeholders
- Bachelors degree in marketing, technology, business administration, or related field (Master's degree preferred)
- Discounted ING Health Insurance
- An additional Rest Day to support your well being
- An IMPACT day to volunteer on approved sustainability activity to give back to our community
Digital Transformation Specialist - Sydney, Australia - eFinancialCareers Ltd.
Description
Digital Transformation Specialist - MarketingDigital Transformation Specialist - Marketing
ING Group Sydney, Australia
Digital Transformation Specialist - Marketing
ING Group Sydney, Australia Posted 4 days ago Permanent CompetitiveDigital Transformation Specialist - Marketing
Each day, millions of customers in over 40 countries use ING's banking products and services. You'll be contributing to their customer experience. You'll be shaping the way they bank and empowering them to stay a step ahead in life and business. Are you ready to make a real impact on people's lives?
ING Australia are on the search for a Digital Transformation Specialist in our Marketing team. As a Digital Transformation Specialist you will report into the Marketing Operations Expert Lead, and play a pivotal role in overseeing the rollout and management of our workflow and MarTech tools. Your expertise will be crucial in ensuring the seamless integration of these technologies into our systems, enhancing collaboration across departments, and improving the management and distribution of digital assets. You will lead the change management process of the Marketing Resource Management (MRM) and Digital Asset Management (DAM) platforms - facilitating training and adaption across the ING to ensure that all teams are equipped to leverage these new tools efficiently.
We are seeking a candidate who not only possesses technical expertise in managing workflow tools and MarTech platforms, but also enjoys and excels in change management and processes mapping initiatives.
What You'll Do
At ING, we want to make life simpler and more worthwhile - for everyone who banks with us, for the people who work with us, and the community at large, too.
When you come to work at ING, you're joining a team where individuality isn't just accepted, it's encouraged. We've built a culture that's fun, friendly and supportive - it's the kind of place where you can be yourself and make the most of whatever you have to offer.
We give people the freedom to think differently, take ownership of their work, and make great things happen. We're here to help you get ahead. And with our global network, there's plenty of scope to take your career in new directions, perhaps even ones you've never considered.
We are all about celebrating success and as a result we are proud to be a WGEA Employer of Choice for Gender Equality and a certified Family Inclusive workplace.
Sound like the kind of place you'd feel at home? We'd love to hear from you.
(One last thing, ING operates a direct talent sourcing model. So no agency introductions, please.)
Need more?
Contact Jack Foulger at Applications close 1/5/24.