Digital Director - Perth, Australia - Advertising Industry Careers
Description
The purpose of this role is to develop best in class strategies and management across the Performance disciplines on assigned clients, to manage and develop the team and serve as a point of escalation as needed.
Job Title:
Digital Director Job Description:
dentsu is a network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy through five global leadership brands; Carat, Dentsu Creative, dentsu X, i Prospect and Merkle, each with deep specialisms.
Carat is the world's first media agency and privileged to work with some of the most storied and innovative brands in the world.
Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the 1 media agency in the world.
With over 12,000 experts in over 100 countries Carat delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences.
Won Agency of the Year award at recent Campaign Brief Awards Shortlisted for MFA Best use of Data Awards The role:
As the Performance Director , you will develop best in class strategies and management across the Performance disciplines on assigned clients, and manage and develop the team playing a key technical role in the WA org design - SEM Director level support for key clients with option for wider analytics and ad ops leadership in market.
The Performance Director drives our customer driven, data led approach.
This involves shaping highly relevant experiences for consumers by leveraging the correct channel mix and utilising the data led capabilities of our teams.
Core responsibilities:
Develop a consistent test and learn culture with clients to optimise each campaign and deliver best in class results for them.
Demonstrate thorough knowledge of Performance Strategy by having an unrivalled knowledge and experience across the different paid media touch points Become an extension of the client's business, establish excellent relationships with senior client contacts Play an active role in supporting local market new business pitching where required To actively seek to identify out of scope projects across your client portfolio to drive incremental revenue for the business A bit about you: A thorough understanding of paid media performance channels, and the broader digital ecosystem.
Strategic thinker with advanced problem-solving skills and robust judgement.
Demonstrated experience running large scale integrated digital campaigns which drives measurable business outcomes Demonstrate a keen understanding of the wider digital ecosystem and the role of Performance within that What's in it for you: Real flexibility to work when and where you feel most productive with our 'Be the Best You' policy which includes a $250 contribution to your home office set up The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change 5 weeks annual leave after 2 years of service and 3 whole company Wellness days off per year for you to switch off and take your day, your way Career Development and Learning & Development opportunities, including access to our global online dentsu University Become a champion for meaningful progress: Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so.
For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities.
If you want to belong to a one global network where opportunities are limitless – we look forward to welcoming you.