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Director, Marketing - Haymarket, Australia - Efinancialcareers Ltd.
Description
At Barings, we are as invested in our associates as we are in our clients.We recognize those who work diligently for us and reward them for personal and professional integrity, communication skills, distinct competencies and expertise in specific strategies, ability to collaborate as a team member and true dedication to the interests of our clients.
We thank you for your interest in joining the Barings team, and invite you to explore our current employment opportunities.
Barings is seeking an experienced Marketing professional to develop marketing and PR strategy and campaigns to achieve the brand building, acquisition and retention goals for the Institutional and Wealth distribution channels in Australia.
Primary ResponsibilitiesDevelop marketing strategy to achieve business and marketing objectives across Institutional and Wealth distribution channels in Australia
Identify measurable KPIs to evaluate performances across marketing functions
Formulate a PR strategy in alignment with business and marketing objectives for Australia
Collaborate with external agencies and partners to implement related marketing and PR programs
Manage the local marketing budget and measure the ROI of marketing activities
Build out event strategy to attain sales goals and promote key capabilities
Work with global and regional marketing teams to manage corporate website and social media platforms and contribute local intelligence
Stay abreast of the market environment and provide intelligence to local sales and regional and global marketing teams
Work closely with business stakeholders as well as APAC regional and global marketing teams
Ensure local execution is aligned to the Barings corporate objectives
Participate in global and regional projects as and when necessaryQualifications
Degree in Business, Finance or Marketing
8-10 years experience in asset management
Solid knowledge in investment management
Proven experience in Public Relations
Good time management, communication and interpersonal skills
Ability to develop credibility and build relationships with all internal and external stakeholders and business partners
Strong attention to detail
Committed and agile to change
An enthusiastic team player with the ability to work independently
Excellent communication skills, both written and verbalBarings is an Equal Employment Opportunity employer; Minority/Female/Age/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran.
We welcome all persons to apply.
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