Direct Marketing Lead - Perth, Australia - Hatch

Description

This is a Direct Marketing Lead role with Ponant based in North Sydney, AustraliaPonant Role Seniority- A role for someone with some well-developed knowledge and skills they can bring to the role and team.

Typically within 2-5 years of experience.

More About The Direct Marketing Lead Role At PonantAs a Direct Marketing Lead, you're responsible for orchestrating comprehensive strategies that leverage various direct marketing channels, including brochures and publications, direct mail, trade marketing support, and roadshows strategies, to effectively engage target B2 C and B2 B audiences and drive desired outcomes.

Your role involves overseeing the development and distribution of brochures and publications that communicate key messaging and offerings to potential customers.

This includes collaborating with creative teams to design compelling materials, coordinate printing solutions, deliveries and marketing launches.

In direct mail strategy, you'll design targeted campaigns to reach specific audience segments via postal mail, aiming to generate leads and prompt desired actions.

This involves crafting personalised messaging, managing mailing lists, and analysing campaign performance metrics to optimise results.
Trade marketing support fall within your purview as well.

You'll develop strategies to support the PONANT products and services through promotional tools, sales and marketing kits, co-op advertising suppport in collaboration with the commercial department.

Overall, as a Direct Marketing Lead, your role is pivotal in crafting and executing multifaceted direct marketing initiatives that effectively engage audiences across various channels, driving lead generation, brand awareness, and ultimately, business growth Before we jump into the responsibilities of the role.

No matter what you come in knowing, you'll be learning new things all the time and the Ponant team will be there to support your growth.

????Please consider applying even if you don't meet 100% of what's outlined????Key ResponsibilitiesCampaign Optimisation
Purchasing and Vendor ManagementKey StrengthsDecision Making
Learning agility
Problem solvingWhy Ponant is partnering with Hatch on this role.
Hatch exists to level the playing field for people as they discover a career that's right for them.
So when you apply you have the chance to show more than just your resume

A Final Note:
This is a role with Ponant not with Hatch.

We do not discriminate on the basis of gender identity, sexual orientation, cultural identity, disability, age, or any other non-merit factors.

To put it simply, Hatch is for everyone.
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