- Cultivate relationships with key stakeholders, including investors, partners, and customers, to enhance the company's visibility and uncover new business opportunities.
- Manage the company's branding and messaging, ensuring consistency and adherence to brand guidelines for tone of voice and visual identity.
- Collaborate with external partners and vendors, such as media outlets, influencers, and agencies, to amplify the company's products and services and expand market reach.
- Create and curate compelling content across various channels, including blog posts, videos, and infographics, to elevate brand awareness and drive website traffic.
- Work closely with the product development team to effectively market new products and features, ensuring alignment with strategic marketing objectives.
- Conduct comprehensive market research to identify industry trends, target audiences, and the competitive landscape, which will inform marketing strategies and initiatives.
- Analyse and report on key marketing metrics, such as website traffic, conversion rates, and ROI, to assess the effectiveness of marketing campaigns and optimize performance.
- Develop and execute digital marketing campaigns across email marketing, social media, and search engine optimization (SEO), driving engagement and conversion.
- Develop and implement marketing strategies to promote the company's products or services, aligning with business goals and objectives.
- Analytical Skills: Ability to analyze market trends, metrics, and campaign performance.
- Creativity: Capacity to develop innovative marketing strategies and compelling content.
- Communication: Strong verbal and written communication skills for engaging with stakeholders.
- Digital Marketing Proficiency: Experience with digital marketing channels and tools.
- Strategic Thinking: Capability to develop and implement effective marketing strategies.
- Collaboration: Aptitude for working effectively with cross-functional teams.
- Adaptability: Flexibility to adapt to changing market dynamics and priorities.
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in marketing, branding, and digital campaign management.
- Strong analytical skills and proficiency in marketing analytics tools.
- Excellent communication and interpersonal skills.
- Creative thinking and strategic mindset.
- Ability to work collaboratively in a fast-paced environment.
Marketing Specialist - Hornsby, Australia - Autism 360
Autism 360
Hornsby, Australia
Found in: Talent AU C2 - 3 weeks ago
Description
As a Marketing Specialist at Autism 360, you'll play a vital role in shaping our brand identity, driving business growth, and fostering meaningful connections with key stakeholders.Here's what you'll be responsible for:
Stakeholder Relationship Building: