Global Events Marketing Manager I Financial Services - Melbourne, Australia - Mars Recruitment

Description

Global Events Marketing Manager I Financial Services

Event Management (Marketing & Communications)

This role is responsible for managing all aspects of event planning and execution, from concept development to post-event evaluation. The role requires a detail-oriented individual with strong project management skills and a passion for delivering exceptional events that leave a lasting impression on attendees.

Responsibilities:

• Develop and maintain a holistic calendar of events including those we host as well as third party conferences across all brands and geographies, including budget management.
• Develop and execute comprehensive event strategies that support marketing objectives, enhance brand awareness, and drive lead generation and customer engagement.
• Plan, coordinate, and manage all aspects of event logistics, including venue selection, vendor management, budgeting, scheduling, and on-site coordination.
• Collaborate with internal stakeholders to define event goals, themes, and messaging, and ensure alignment with overall marketing and brand strategies.
• Lead the creation of event marketing materials, including invitations, promotional collateral, signage, and digital assets, in collaboration with the marketing team and external agencies.
• Oversee event registration and attendee management processes, including RSVP tracking, ticket sales, and attendee communications.
• Coordinate with external partners, sponsors, and vendors to secure sponsorships, partnerships, and other revenue-generating opportunities for events.
• Manage post-event activities, including attendee feedback collection, performance analysis, and reporting, and identify opportunities for continuous improvement.
• Stay updated on industry trends, best practices, and emerging technologies in event management and marketing, and recommend innovative ideas to enhance event experiences.
• Role modelling the values of the Company, and obliging by the work, health, safety and wellbeing policies and practices in the execution of this role.

Criteria:

• Proven experience (8 years+) in event management, preferably in a marketing or agency environment.
• Strong commercial acumen to drive event objectives, track KPIs and demonstrate ROI for event budget.
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal teams, external partners, and vendors.
• Creative thinking and problem-solving abilities, with a keen eye for detail and design.
• Proficiency in event management software and tools (e.g., event registration platforms, project management software, CRM systems).
• Flexibility to work evenings, weekends, and travel as required for event planning and execution.

Additional information:

• 4 days in the office / 1 day from home

Interested candidates are invited to apply directly to the role with your resume outlining relevant experience and qualifications. Alternatively, you can send your application directly to or give Michelle a call on

Kindly understand that we anticipate a significant number of applications, and we will only be able to contact those candidates who have been shortlisted. We sincerely value your interest in advance.

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