Regional Marketing Manager (BB-3B5C9)
Found in: Whatjobs AU
Global Edutech company Crimson Education was founded in 2013 with the belief that through personalised education, we can transform students into the world leaders of tomorrow. On the back of Crimson students' exceptional track record of gaining admission into the world's most competitive universities, Crimson Global Academy, a first of its kind online high school, was launched to provide first-class teaching to highly ambitious students currently enrolled from over 20 countries and counting.
With the online school's rapid expansion from its headquarters in New Zealand, comes an opportunity to appoint a talented marketer to drive further growth from Australia and across the APAC region.
This role will be fast-paced, with a breadth of day to day activities and endless development opportunities.
WHAT THIS ROLE IS RESPONSIBLE FOR:
Drive brand awareness of the Crimson Global Academy across Australia through cross-channel campaigns and initiatives. Creation and implementation of marketing collateral to create positive customer experiences and increase enrolments Work closely with the global marketing team to tailor events, PR content, landing pages, social posts, FB, Adwords, Emails & more to promote local events and initiatives. Manage and support the end-to-end planning, execution and optimisation of local marketing campaigns with support extended to other countries as necessary. Coordination of specific outreach tactics including: expos, seminars, webinars, school talks and related event support. Handle student and parent support conversations, over the phone and in person. Monitor leads and enrolments from marketing across all channels (Events, PR, FB, Content, Emails, PR, SEO & more) with weekly/monthly progress reporting, customer behaviour and user experience. Share best practice with global marketing colleagues while adapting new ideas for Australia.
YOU JUST MIGHT BE THE PERSON WE'RE LOOKING FOR IF YOU HAVE:
4+ years' experience in marketing or sales A demonstrated data-driven mindset Experience owning and allocating a Marketing budget Strong verbal and written communication skills Strategic insight into content strategy and social platforms Full cycle event management experience A strong understanding of sales and marketing practices Experience with marketing / event management software including Salesforce and Eventbrite
If you're passionate about marketing, looking for a fast-paced, collaborative environment, and want to work with cutting edge technology then we'd love to hear from you!
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